The Consumer game

United States, 1973

Film
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Reviews psychological and motivational techniques used to sell a product. Explains the concepts of comparison shopping, unit pricing, convenient packaging, financing, guarantees and labels. Hosted by Artie Johnston.

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Collection

In ACMI's collection

Credits

producer/director

Noel Nosseck

production company

Directions Unlimited

Pyramid Films

Duration

00:20:00:00

Production places
United States
Production dates
1973

Collection metadata

ACMI Identifier

505503

Language

English

Subject categories

Economics, Philosophy, Politics, Religion & Sociology → Consumer behavior

Education, Instruction, Teaching & Schools → Consumer education

Educational & Instructional

Educational & Instructional → Educational films

Educational & Instructional → Instructional

Food, Health, Lifestyle, Medicine, Psychology & Safety → Choice (Psychology)

Food, Health, Lifestyle, Medicine, Psychology & Safety → Consumers

Food, Health, Lifestyle, Medicine, Psychology & Safety → Motivation (Psychology)

Short films

Short films → Short films - United States

Sound/audio

Sound

Colour

Colour

Holdings

16mm film; Limited Access Print (Section 2)

16mm film; Access Print (Section 1)

16mm film; Preservation Print (Section 5)

Please note: this archive is an ongoing body of work. Sometimes the credit information (director, year etc) isn’t available so these fields may be left blank; we are progressively filling these in with further research.

Cite this work on Wikipedia

If you would like to cite this item, please use the following template: {{cite web |url=https://acmi.net.au/works/97104--the-consumer-game/ |title=The Consumer game |author=Australian Centre for the Moving Image |access-date=5 November 2024 |publisher=Australian Centre for the Moving Image}}