This film focuses on two markets - literary and cinema - to show how the public is manipulated by extravagant promotion. Many tools are used by publishers to help create best-sellers, and movie hype is big business.
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How to watch
Collection
In ACMI's collection
Credits
Collection metadata
ACMI Identifier
005974
Language
English
Subject categories
Advertising, Film, Journalism, Mass Media & TV → Advertising
Advertising, Film, Journalism, Mass Media & TV → Media - Study and teaching
Advertising, Film, Journalism, Mass Media & TV → Motion picture industry
Advertising, Film, Journalism, Mass Media & TV → Motion pictures - Marketing
Agriculture, Business, Commerce & Industry → Booksellers and bookselling
Agriculture, Business, Commerce & Industry → Marketing literature
Agriculture, Business, Commerce & Industry → Publishers and publishing
Agriculture, Business, Commerce & Industry → Sales promotion
Documentary → Documentary films - United States
Economics, Philosophy, Politics, Religion & Sociology → Advertising
Education, Instruction, Teaching & Schools → Media - Study and teaching
Family, Gender Identity, Relationships & Sexuality → Manipulative behavior
Food, Health, Lifestyle, Medicine, Psychology & Safety → Manipulative behavior
Literature → Booksellers and bookselling
Sound/audio
Sound
Colour
Colour
Holdings
16mm film; Access Print (Section 1)
16mm film; Limited Access Print (Section 2)