Goodness - it's milk!

Australia, 1960

Film
Goodness - it's milk! thumbnail image.

This short film, produced by the Victorian Department of Agriculture, promotes the dairy industry by proclaiming the benefits of drinking milk.

The film opens with some lovely footage of a couple exploring the Blue Dandenongs, including a milkbar with signs for ‘Peter’s Ice-Cream’, ‘Herald’, and ‘Four ‘n’ Twenty Pies’, where they order two tall glasses of milk.

The film then shows scenes of schoolchildren, a patient and nurse in a hospital and a domestic kitchen, while the narrator describes the health benefits of milk. The film finishes with footage of the dairy industry, from the farm to industrial pasteurising and bottling processes, and finally home delivery.

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Collection

In ACMI's collection

Credits

production company

Victoria. Dept. of Agriculture. Film Unit

Duration

00:08:35:00

Production places
Australia
Production dates
1960

Appears in

Group of items

Agricultural Collection

Explore

Collection metadata

ACMI Identifier

320998

Language

English

Sound/audio

Sound

Colour

Colour

Holdings

16mm film; Access Print (Section 1)

16mm film; Limited Access Print (Section 2)

MOV file ProRes4444; Digital Preservation Master - overscan

MOV file ProRes4444; Digital Preservation Master - presentation

MPEG-4 Digital File; ACMI Digital Access Copy - overscan

MPEG-4 Digital File; ACMI Digital Access Copy - presentation

MPEG-4 Digital File; ACMI External Digital Access Copy

Collected

1 times

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Cite this work on Wikipedia

If you would like to cite this item, please use the following template: {{cite web |url=https://acmi.net.au/works/68143--goodness-its-milk/ |title=Goodness - it's milk! |author=Australian Centre for the Moving Image |access-date=28 November 2024 |publisher=Australian Centre for the Moving Image}}