About world building
The magical worlds of our stories on screen transport us to the most wondrous of places, from realistic to the fantastical, pre-historic to sci-fi, and urban landscapes to natural environments. Settings can also blur all the lines in between. So much more than just physical locations or backdrops, these worlds come to life through the brilliant imaginations, steady hands and thoughtful planning of filmmakers and animators and teams of creatives including art directors, production designers, visual effects artists, composers and many others.
In film, TV, video games and animation, world-building is just as crucial as the nuance of narrative and character. Carefully crafted and boldly created, the worlds we encounter on screen each have their own distinct look, feel, style and sensibility – a magic that combines to take us as viewers to powerful and incredible new realms. With each layer of physical detail comes another brushstroke of imagined culture and history; and with each added effect, the greater our immersion in the tale becomes, the richer our connection to the story, and more intense our compassion for its protagonists.